Outdoor Industry Sales & Operations Director
Oversees sales strategies and supply chain logistics for outdoor gear and apparel manufacturers.
Overview
The daily rhythm of this role revolves around balancing seasonal production cycles with real-time market demands. Directors spend significant time analyzing sell-through data and forecasting inventory needs to prevent stockouts of critical seasonal gear. This work requires a high level of operational precision, as a delay in the supply chain can miss a specific climbing or skiing season entirely, directly impacting annual revenue and brand reputation.
Professionals in this field often navigate a complex ecosystem of international manufacturing and localized retail markets. Success requires an ability to manage diverse stakeholder groups, from overseas factory managers to regional sales representatives. The role suits individuals who possess a blend of analytical rigor and strong relationship management skills, thriving in environments where technical product specifications meet fast-moving consumer trends.
Responsibilities
- Develop and execute strategic sales plans to achieve annual revenue targets across multi-channel distribution networks.
- Manage the end-to-end supply chain process from initial manufacturing orders to final retail delivery.
- Analyze market trends and historical data to create accurate seasonal demand forecasts for outdoor equipment.
- Negotiate contracts and manage relationships with third-party logistics providers and international distributors.
- Oversee the implementation of enterprise resource planning systems to improve inventory transparency.
- Lead a team of regional sales managers and operations coordinators to ensure departmental alignment.
- Monitor global trade regulations and tariffs to minimize impact on the landed cost of goods.
Qualifications
- A bachelor's degree in business administration, supply chain management, or a related field is typically required.
- Extensive experience in sales operations or supply chain management within the consumer goods sector.
- Proficiency in advanced data analytics and enterprise resource planning software such as SAP or NetSuite.
- Proven track record of managing large-scale distribution networks and complex logistics operations.
- Strong understanding of the seasonal nature of the outdoor recreation and sporting goods market.
Nice to have
- An MBA or an equivalent advanced degree in operations or strategic management.
- Professional certification in supply chain management such as CSCP or CPIM.
- Prior experience working directly with international manufacturing hubs in Asia or Europe.
Work environment
- Work is typically performed in a corporate office setting with frequent hybrid arrangements allowed.
- Moderate travel is required to visit manufacturing sites, distribution centers, and industry trade shows.
- The work culture is often professional yet influenced by the informal, active nature of the outdoor industry.
- Daily tasks involve heavy use of spreadsheet modeling, forecasting tools, and communication platforms.
Benefits & growth
- Compensation packages usually include a base salary paired with performance-based bonuses linked to sales targets.
- Career progression often leads to executive roles such as Vice President of Operations or Chief Operating Officer.
- Standard benefits typically include health insurance, retirement plans, and generous discounts on outdoor equipment.
- Professional development often involves attending international trade conferences and supply chain leadership workshops.
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